Let’s explore the tips recommended by a top SEO company in Jaipur to increase your site’s ranking. Every business aims to attract organic traffic and increase the ranking of its website. It is their main goal. However, it is easier said than done.
Search engine optimization, or SEO, plays an essential role here. It is the process of increasing a site’s ranking through multiple methods, like content writing, keyword research, or link building. It allows a business to rise through the ranks in SERPs, bring in more customers, and increase sales.
Wondering what SEO techniques you can use to boost website ranking in 2023? Well, perhaps the tips below will help.
7 SEO techniques to boost website ranking in 2023 recommended by top SEO company in Jaipur
Focus on UX
Focusing on the UX design is necessary after Google’s core web vitals update in June 2021. It was all about user experience or UX. So, if the user is not satisfied, your ranking will not improve. Here are the three main things Google measures the UX with:
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The loading speed
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Responsiveness or interactiveness
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Stability
Improve the site’s loading speed
Another quick way to increase a website’s ranking is to improve its loading speed. The speed of the site directly affects its Google ranking. If you check the SERPs, you will see that pages at the top always load quickly. While the pages on the second or third page will load slowly, When this happens, users tend to switch to a different site. It increases the bounce rate, and Google lowers your ranking. A few ways to improve the site’s speed:
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Declutter the site with images or content that is not relevant.
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Delete irrelevant third-party scripts.
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Always reduce the size of the images you use on the site. Heavy images slow down the site.
SEO services in Jaipur include diagnosing the speed problem and providing a solution.
Internal linking
Internal linking is one of the best SEO techniques to boost a website’s ranking. With this, you can connect multiple pages on a website. It undeniably helps the pages feeling orphaned (which doesn’t get any visitors) improve. Also, with internal linking, you ensure visitors stay on your website for a long time, which is exceptional for SEO too.
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To link internally, you can add related articles and link them with relevant pages.
Find the right keywords
Keywords are necessary for SEO. It is the responsibility of an SEO expert to identify the ideal keywords representing your niche. Then, use content writing, an SEO service in Jaipur, to write content around the keywords that fuel your SERP ranking and attract your target audience.
Do not only focus on high-volume keywords. They should also align with your business and what you are offering. To build authority on keywords, you should keep this in mind.
Use site links
Most websites have site links underneath the results when you look for your business on Google. However, that is not enough. You should also put sidelines on every page, from the blogs to the e-commerce pages you have on the site. Why? Sitelinks can increase website ranking and bring organic traffic to your site. How do I get site links?
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With the use of a table of contents, When you write a post, adding a table of contents to the jumps links helps build site links.
Reuse blog content as video posts.
It is time to start reusing your blogs and recreating them into video posts. Why? Perhaps because videos garner more attention and can help your business grow. It retains customers and explains lengthy text quickly, which is always in your best interest.
Use of best-of lists for link-building
Link building is an essential SEO strategy. However finding relevant niche-link prospects is challenging. But it can be when you realize that niche bloggers create lists in the form of ‘best of’ blog posts, which can help you build links. They are a hand-curated list of the best blogs in any industry. To find the ‘best of’ blog posts, use search strings like”
[keyword] blogs to follow; for example, yoga blogs to follow
Top [keyword] blogs to follow in 2023; example: Top fashion blogs to follow in 2023
Takeaway
These are the best SEO strategies used by a reputable SEO company in Jaipur to boost website traffic and ranking. You should also use them to build your business or hire a provider of SEO services in Jaipur to help you scale the business.
One tip to remember is that every SEO strategy here is proven to work but will take time and is a continuous process. So, be consistent, and you will see results.